About me
I produce events and build the GTM and content systems that keep working on their own once they're built, so I can go be useful to the next project that needs me.
That's meant scoping a first-year technical conference from a $150K wishlist down to a break-even $40K and running it start to finish. It's meant building an AI content pipeline that turns one podcast episode into thirty pieces of evergreen content in the time it used to take to make one. It's meant supporting Shopify's biggest enterprise launch, running a physical community space that saw 4,000+ visitors, and driving 300K daily impressions out of a city streetcar campaign.
I've done this work at every scale, from two-person startups to Shopify's enterprise GTM machine, and the job doesn't change much: figure out what actually needs to happen, build the plan and the budget to get there, and do the unglamorous work of making sure it runs.
My areas of expertise
Program Creation & Management・Customer Retention・Relationship Building・Relationship Management・Cross-Functional Teamwork・Content Development・Storytelling・Program Development・Customer Engagement & Feedback・D2C, B2B, & Ecommerce Strategies・Strategic Planning & Project Management・Internal & External Communications
My superpower is bringing the right people together at the right time to educate, inspire, and connect with each other.
When I'm not busy flexing this superpower for organizations, I do it in my personal life - I work for the Burning Man Project year-round, and love being a host and bringing people in my social circles together through backyard BBQs and clothing swaps. As an actor and singer, when I'm not moderating a panel or giving a talk, I can be found on stage in performances and fronting for the occasional band.